Internet Banking: Strategies, Tools, and Best Practices

Author: William J. Carner
Format 3-Ring Binder with CD
Price: $525
Plus shipping and handling.
Sales Tax: for NY, TX, DC, CT orders only.

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Look Inside This Book!*
*Requires Adobe Acrobat Reader

Internet banking is becoming an increasingly important consideration for all financial institutions. This manual and CD set give you the information and the tools you need to assess, plan, and implement the best kind of Internet presence for your bank. The manual starts you off with six chapters on assessment and planning, designed to help you determine if Internet banking fits with your strategic plan, what the revenue opportunities really are, and how it can affect the products you offer and your customer service capabilities.

Then you'll find guidance on how to select the right vendor for your needs, including a contact list, step-by-step details on how to implement your Internet strategy, including coverage of Internet security with all the regulations and "best practices" guidelines.

You'll also find marketing strategies and plans that have worked for other banks, more than 20 checklists to help you ensure nothing is overlooked, and a glossary of the latest Internet terms. The CD gives you the full text of the manual, plus checklists, sample strategies and plans, spreadsheet templates for cost and revenue analysis, sample web pages, and Internet links to other resources. The manual includes:

Step-by-step guide for assessing, planning, and implementing an online banking program
Comprehensive coverage of functional areas involved in an online banking program, including marketing and compliance
Checklists, sample strategies and plans, and other materials in Word® for easy customization
Sample online web pages
Spreadsheets facilitating cost and revenue analysis
Links to other Internet resources

Order now with our guarantee to use the Internet to support your goals and help you compete! Call 1-800-456-2340 or click above to order.